The course is made up of two modules
Unit 1 Planning an Event. The aim of this unit is to examine the events industry, the types of events organised by its main sectors and the role of the event planner/coordinator.
Unit 2 Event Review and Evaluation. The aim of this unit is for learners to consider why events are evaluated and the benefits evaluation will bring. Objective setting and the sources of evaluation that enable the evaluation of events will be examined. Finally, learners will produce an event evaluation plan.
Unit 3 Market research and marketing methods in event planning. In this unit learners will explore the importance of initial market research marketing methods and resources. A marketing plan will be produced for an event of their choice.
Unit 4 Human resource planning at events. Learners will investigate the requirements for management, teams and personnel in relation to an event of their choosing.
Unit 5 Communication and customer service at events. In this unit learners will explore how communication is used at events and barriers to communication.
As part of Unit 1 learners will be able to plan and run an event of their choice. This event will be used for reflection and as a learning tool throughout the course.
A variety of assessment methods will be used including charts, reports, worksheets, case studies, discussions, presentations, observations, video recordings and projects.
Assessment is mainly paper based but practical assessment will be used where possible.
Assessment is through a variety of methods including assignments and observations. Students will develop knowledge related to the nature of the event industry and knowledge required to plan a small scale event. There will be an opportunity for learners to plan, organise, run and evaluate a small scale event.
· Mainly grade 3s at GCSE
· NVQ Level 1 or First Diploma
or you are:
· Pre 16
· Home or Steiner educated
The course will be taught over two double lessons and you will be expected to complete some assignments and research in your free time.
There will be chances for students to attend lectures by guest speakers and attend trips relevant to the course. There will be a small charge for trips.